

In anticipation of their product launch at the Midwest Sportsmen Classic, Red Oak recognized the necessity of establishing a brand identity to kickstart recognition and distinguish their innovative new product.We initiated the brand design journey by conducting our customary strategy and discovery consultation. Engaging with the Red Oak team, we pinpointed their core audience, cemented their brand values, and identified their position within the market landscape, laying the foundation for their brand identity design.


After our brand discovery phase, we began working on crafting a distinctive brand identity aimed at resonating with their ideal customer. Additionally, we developed an introductory brochure tailored for their tradeshow presentation.



